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The Awards People are a specialist award writing agency who help their clients grow their organisations and personal profile through harnessing one simple yet extremely powerful strategy – that of entering (and winning!) awards.

93% of entries go through to the finals, 81% go on to win their category.

With clients here in the UK as well as across Europe, India and the Middle East, The Awards People have watched their clients enter and win just about every award you can imagine including the crème de la crème of awards the Queen’s Awards for Enterprise and Queens Honours (BEM, MBE, OBE, CBE). They still get excited every single time they talk to a new client or begin work on a new award nomination!


It was whilst Rachel was running RDZ PR (sister company to The Awards People) that she met a client who wanted her to solely research, write and submit their business award entries for them.  This particular client is a very canny businessman, had started writing his own entries and had had some success with them.  He saw that winning prestigious business awards (both in his industry and in business) would massively contribute to differentiating him from his competition enabling him to compete in areas other than price and project turnaround time.  From the work Rachel did with him, and the results they gained, Rachel got curious, “If one client can gain results which include nearly tripling his turnover and taking it to just shy of £30 million through entering and winning awards, why couldn’t other SMEs?”

Rachel drafted out what this new business would offer and how it would benefit her clients.  She bought the domain name, registered the company and launched The Awards People in 2018 running it side-by-side with RDZ PR.  Working The Awards People purely part time she turned over £41,362 in her first year.  Since then Rachel has increased her prices, is working on an online course called ‘The Awards Blueprint’ and has a book coming out in October 2022 called ‘The A – Z of Awards’.  Franchising is the next important step to not only establishing the business further across the UK but also to spreading the message to start-ups, micro and SME businesses (plus other organisations including charities and not-for-profits) that there really is one, simple yet extremely powerful way to grow your business, retain your customers/clients, attract and retain your team… and have huge amounts of fun along the way!  

The Awards People are now expanding and have a variety of new franchise opportunities right now in several locations across the UK.  If you want to join with us as we continue our expansion we would love to hear from you.